“When Alibaba went public last November and raised a stunning $1.5 billion — the biggest Internet IPO since Google’s — it also raised eyebrows around the world. But probably not those of founder Jack Ma, who back in 1999 recognized that China’s 42 million small and medium-size companies (the vast majority of businesses in the country) just might create some opportunities for e-commerce. Alibaba provides a point-and-click system for suppliers to get online and connect with distributors and consumers all over the world. The Chinese site today boasts 16 million users, and the English iteration has 9 million. Watch out, eBay.” –Fast Company Magazine
So who is Alibaba? What do they offer consumers:
Access the world’s largest online import-export marketplace. Find exactly what you need.
- More than 3,600,000 members in more than 200 countries and regions!
- Millions of product and supplier listings!
- More than 30 industry categories and over 5,000 product categories!
In a changing world with an up and coming technology market and stressed economy what does all of this information mean to tech savviest, marketers, pr people and the like? A lot actually, well if your one of those people that likes your job and likes to make money while fire starting your industry to ensure many years of future success. Think about it. Where do BIG corporations come from? Starting small or daddy’s business, and how do those little businesses grow? Businesses grow from management respecting their employees, employees caring for consumers needs, people having brand awareness and brand loyalty. To get customers foots walking through a businesses door they need to know you exist via word of mouth a great public relations team like, Risdall Mckinney PR, putting out press releases and inserting your name in great tv spots and magazine ads. It also comes from Marketing teams like, Risdall Marketing Group, helping your company determine a strategy, brand yourself, and get your name out to the public with radio spots, search engine marketing, social media campaigns, web site redesigns, brand management, and ensuring that your customer’s experience is not only unique but also something that makes them want to return time and time again.
Again I bet your wondering where does all of that fit into a trade industry full of suits and stock markets? EVERYTHING. Business is full circle. If you do well they do well. Not only that, but naming a company like Alibaba as one of the top 10 companies not only in the United States of America, but in the world is needless to say a huge achievement. Their name was on the list with big tech names and clothing lines like Google, apples, Nike, Nintendo and so forth. So whether you want to invest your money, always put 110% in at your job, or check out another innovative company. I was intregued to find out about Alibaba, what they do and how they are impacting the worlds trade market and industries everywhere.
The following information is from Alibaba.com:
Alibaba.com (HKSE:1688), a member of the Alibaba Group of companies, is one of the world’s premier e-commerce brands and the number one online marketplace for global and domestic China trade. We provide an efficient, trusted platform connecting small and medium-sized buyers and suppliers from around the world. Our international marketplace (www.alibaba.com) focuses on global importers and exporters and our China marketplace (www.alibaba.com.cn) focuses on suppliers and buyers trading domestically in China. Together our marketplaces form a community of more than 24 million registered users from over 200 countries and regions.
Our operational headquarters is based in Hangzhou in eastern China. We have field sales and marketing offices in more than 30 cities in China, Hong Kong, Switzerland and the United States. The company had more than 4,400 full-time employees as of June 30, 2007.
History & Milestones
Jack Ma, our lead founder and chairman, and 18 other founders launched Alibaba.com in his Hangzhou apartment in 1999. Originally, Alibaba.com operated as a bulletin board service for businesses to post buy and sell trade leads, and later became a vibrant marketplace for small and medium enterprises around the world to identify potential trading partners and interact with each other to conduct business online. Alibaba.com listed on the Hong Kong Stock Exchange on November 6, 2007 and is the flagship business of the Alibaba Group.
||Gold Supplier membership launched to serve China exporters.
||International TrustPass membership launched to serve exporters outside of China.
||China TrustPass membership launched to serve SMEs engaging in domestic China trade.
||Keyword services launched on our international marketplace.
||TradeManager instant messaging software launched to enable users to communicate in real time on our marketplaces.
||Keyword bidding launched on our China marketplace.
||Gold Supplier membership launched to serve Hong Kong exporters.
||Alibaba.com listed on the Main Board of the Stock Exchange of Hong Kong Limited, under stock code 1688.
Awards & Honors